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When do winter sales begin and where can I save money?

The desire to save your hard earned money is a normal and understandable phenomenon for both Russian residents, and for Spender-Americans or tight-knit Europeans. But at the same time, every person wants to eat well, dress and rest. To combine business with pleasure, that is, not to deny yourself any trivialities, but at the same time not to profit from satisfying your own needs to crooked sellers is quite simple, if you know the general principles of economy.

It is very important to buy good things not at inflated prices, but at their real price. To implement this rule will come to life if you know when winter sales begin and how long they last. "Why winter, and not any other seasonal ones?" - Ask an inexperienced shopaholic. The fact is that it is during the cold season of the year that such big and important holidays as the New Year and Christmas are coming, and every person thinks he should prepare for these important festivities. Buying gifts to family and friends, replenishing your wardrobe with smart things or simply buying expensive winter clothes is always a costly exercise, so it's best to know for sure when winter sales begin. In Moscow, St. Petersburg, the capitals and major cities of European countries, the United States, Japan and the United Arab Emirates, there are different schemes for attracting customers, different rules and dates of shares are set, so it is more reasonable to prepare for sales in advance.

Perfect time for shopping

Extras report that in a fairly short period of time before the New Year and Christmas holidays people spend three times more money than at any other time of the year. There is no need to explain why this is for the customers themselves, but not all understand why the stores agree to arrange mega-sails, because when the winter sales begin, some boutiques, chain stores and shopping centers are inferior to customers half of the original cost of the goods.

The fact is that the buyer in any case will make purchases, and it is vitally important for sellers to attract him to their trading point and not let go empty-handed. They go for different tricks: they offer gifts, discounts, bonuses and privileges (compensation of future expenses, gift certificates in partner shops, entertainment facilities, the possibility of purchasing several units of goods at a reduced price, etc.).

Winter stocks, sales and other methods of attracting buyers truly know no bounds. However, the buyer should closely monitor what sellers-consultants try to impose to him, because very often the "gift" turns out to be a fiction or simply not worth the money to buy.

Season is open

The first day of winter discounts falls at the end of autumn, but you need to consider that this selling day is the most important event of the year for a real shopaholic. His name is "Black Friday". The tradition to arrange a mega-sail on the last Friday of November was born in the USA. On this day, buyers are besieging stores, occupying kilometer queues from the night, and literally sweep away everything from the windows that comes to hand. For one weekend sellers receive revenue equal to a quarter of annual turnover. Such success of the event pushed the authorities of other countries to create their "day of grandiose sales." So, in London on December 2, the movement of cars in the West End area is closed, 600 stores extend their work for 2-3 hours, so that buyers could enjoy spending their money for the year. The main Paris sale takes place on the night of 18 to 19 January.

When winter sales begin, timed to "black Friday", it is not necessary to personally visit noisy and crowded shopping centers. The trend of recent years is shopping online. The ability to make acquisitions without getting up from a comfortable home seat, not only within your own country, but also abroad, while at the same time it attracts buyers around the world with great profit. In addition to discounts, online stores encourage customers free delivery, the absence of duties on certain groups of goods and the possibility of returning or exchanging inappropriate or illiquid goods.

Growing beyond the years

Winter discounts begin to operate most often from the first decade of December. The fact is that in Europe and the United States the most important event is Christmas, which is celebrated in the West on December 24, and it is customary for this holiday to be prepared with the utmost responsibility. Two weeks before the important event, the outlets post ads that they can offer their customers discounts of 10-15%. The closer the holidays, the more important is the benefit from the purchase. So, on the eve of Catholic Christmas prices are reduced by 25-30%.

After the New Year, to be exact on January 7-10, total sales begin, and last till the Valentine's Day. Peak discounts can be minus 80-90% on the price tag. It should be taken into account that when the sail reaches this level, it is practically impossible to find shoes or clothes of the right size in the store, cosmetics or perfume of the most popular brands and species. When the sale of winter clothing, shoes, ornaments and accessories begins (from the middle of January), the goods very quickly disperse from the shelves of stores. But miracles happen, and why not take a chance, waiting for the final offer from the store?

Sales in the USA

Americans are famous for their high purchasing power and passion for money waste. Even when there is no own money, the residents of this overseas country do not see anything shameful in getting goods on credit.

Trading networks fuel this passion for shopaholism, and to further stimulate their customers, they created a schedule of discounts and promotions, so Americans know not only the date when winter sales begin, but also what days are the most profitable for shopping.

  • Christmas;
  • New Year;
  • Martin Luther King Day;
  • Valentine's Day;
  • Day of Presidents.

Winter bargaining in Europe

About such a phenomenon as shopping tours around Western Europe, almost every citizen of our country has heard. The global renovation of the wardrobe and the purchase of New Year's gifts abroad has become a familiar thing for the inhabitants of Russia. This is not surprising, because when the winter sales in Moscow begin, Milan, Paris, London and Madrid are already selling last year's range. Their total sails occur at about the same time and the "expiration date" are identical:

  • France set the time for sales at the official level and does not change the dates - from January 6 to February 16.
  • Italy - January 7 - February 28. Shopping in different cities of this country can please in many different ways, so, in Milan and Bologna, shopping will be more expensive than in Rome.
  • Winter sales in Germany are the longest (the whole of December and January), here a paradise for casual wearers and casual goods, for such goods there are always reasonable prices, and the choice is very diverse.
  • No less popular destinations for shopping tourists are the countries of Eastern Europe. Poland starts a total sale, after the celebration of the New Year, Lithuania - after the Catholic Christmas, "red days" last in the shops of these countries until the end of February.

We can afford everything

Unlike the traditions of European or American, the sails in Russia have their own mental color and flavor. Since mid-December, when winter sales begin in St. Petersburg, Moscow and other major cities of the country, and before the end of the calendar winter, buyers are unlikely to find price tags with marks minus fifty or more percent. The most profitable time for purchases will be February, because New Year's holidays are supposed to be stretched for the whole of January, and shops do not want to lose their profits.

Unfortunately, domestic buyers are more profitable to go for the purchase of branded things abroad and purchase them there. But as for the mass market, everyday clothes and footwear, these goods are sold much more willingly than from brands with a world-wide reputation.

There is no need to delay until the end of winter, it's best to go shopping after the New Year, otherwise the running positions will go past you.

Shopping without Borders

Internet commerce has been gaining momentum in recent years. Even inexperienced network users have the luxury of making purchases abroad. Special intermediary organizations help in this. Moreover, large online stores create their own resources, including for Russian-speaking buyers.

Virtual stores are subject to global trends and arrange the sales at the same level as traditional boutiques. Also it should be noted that the prices there are much lower, because the organization of Internet trading is a less expensive enterprise than creating a real store.

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