AdvertisingBranding

What kinds of advertising are

To successfully develop your business, be it trade, various services or something else, you must first promote it, make it recognizable. And in this issue plays an enormous role advertising. It is she who allows to attract potential customers, to interest them. And the current development of society and technology allows you to use various types of advertising that can cover virtually all categories of people. And this makes it possible to convey information about yourself, about the product, about the service or about business in general to any person.

Types of outdoor advertising

Under the outdoor is understood advertising, which is located on the territory of the village. It is placed on the boards, stands, stretches, roofs and walls of houses, on the transport or in it. All external types of advertising, examples of which can be found at every corner, are actively used, as they are relatively low-cost, but quite effective.

Shields are constructions that are designed to accommodate a large-sized banner with advertising. Most often they are located along the roads. The text, addresses and telephones on them must be large, so that they can easily be read from moving vehicles.

Stretching - a cloth or vinyl with advertising information, which are stretched over the road. Also very effective method of promotion, which is very often used.

Pointers are kind of beacons that indicate the direction in which the advertised object is located.

Signage is a carrier of advertising information, which is located near the advertised object. They can also be called mini-shields.

Pillars are collapsible or folding advertising structures, on which is located information about the company and its contact details.

Sandwiches people are disguised people who attract potential customers.

Pneumatic figures - inflatable volumetric figures.

Sticky applications are different posters, stickers and ads.

Advertising in transport is a very effective and popular way of advertising, in which information about a firm, product or service is placed on the outer covering of vehicles or inside it.

Types of advertising on the Internet

The Internet gives huge opportunities for the promotion of business by placing advertising information.

A banner is a graphic rectangular image on which information or a picture is located.

Text advertising is a small advertisement or a full-fledged article about a company or product.

A video is a video advertisement that is transmitted over the Internet. This is the most expensive way to go online. They are usually used by large, rich companies.

Contextual advertising - these are texts and banners located on pages that match the context of advertising, as well as advertising information in search engines.

Types of advertising on television

Videos are the most common form of advertising on television. The length of the roller is usually 15-30 seconds, but it can be different.

Creeping lines are text ads that go on the air.

Teleshopping is a way to promote a product, in which the viewer is provided with complete information about the advertised object.

Sponsorship - hidden and explicit advertising of goods, companies or services during the broadcast. Explicit advertising is expressed in gratitude for the help in the organization and / or carrying out of the program, release, heading. The hidden one is presented in the form of various accessories, attributes or products with the brand name.

Types of advertisements on the radio

Announcement - recorded text advertising message.

A musical screen saver is advertising a company or an item for musical accompaniment.

Types of advertising in print media

Modular advertising - a pronounced part of the advertising strip.

Classified advertising - text advertising messages, broken down by headings.

Text advertising is an article or note dedicated to a particular product or firm.

Mail catalogs are a list of products with descriptions, prices and photos distributed through mailboxes.

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