Pink color in psychology. Color preferences: psychology

Life in pink ... What associations does this phrase give you? Most likely, before your eyes flashed images of expensive boutiques, luxury cars, overseas resorts and, of course, a wave of serenity and tranquility. With small variations, these pictures visit each of us. Have you ever wondered why we perceive pink color this way? In psychology, by the way, the choice of a favorite color is attached great importance. Due to the preferences of the patient, a competent specialist can tell a lot about the nature of the person and his psychological state at the moment. We, of course, are far from professionals in the field of studying human souls, but still we will try to find out what color associations are in psychology.

Psychology of color

We live in an environment of color and even often do not think about how seriously it affects our condition and well-being. In addition, going out for shopping to update the wardrobe, we often choose the new thing of the same color as most things in our closet. Why do we act this way and we experience different emotions in different interiors? Psychology will help us answer this question, because she is very tightly working on the theme of the influence of color on the perception of life by a person.

Color preference psychology studies for a long time, in the eighteenth century, when this science was almost in the infancy stage, doctors noticed that in some rooms the patients recover much faster than in others. Initially, such facts were perceived as coincidences, but subsequently the influence of color on the psychology of man began to be studied quite seriously, and by the twentieth century various personality typologies appeared, where the value of the favorite color in psychology was the basis.

Color therapy and the application of color psychology in everyday life

In psychology in time, even appeared such a direction as color therapy. Experts with the help of several colors could significantly improve a person's condition and help him get out of depression. In the modern world, the development of psychologists quite successfully use marketers, designers and representatives of many other professions. For example, all advertisers know that the packaging of goods, made in pink tones, significantly increases customer demand. A sign in the golden-purple color will certainly prompt the consumer to look into the store, because on the subconscious is associated with luxury and reliability.

In ordinary life, we do not even notice how often we use the rules of color therapy. Do you think this is not so? Judge for yourself: if you are going to an important interview, you will put something black in eighty percent of a hundred. By this you try to give yourself confidence and not to miss someone else's negative. A date? How often lovely ladies, trying to defeat their chevalier, prefer a red dress! All this is a game of our subconscious, which accurately determines the influence of a particular color on personality.

Color tests in psychology: a description

In the forties of the last century, Max Lyusher developed a series of color tests that allowed him, through preferences, to determine the temperament of a person and his condition. Use these tests unprepared person is quite difficult, especially since they have several varieties. The simplest version concerns psychotypes.

As a basis, Lusher took four psychotypes:

• Choleric;
• Sanguine;
• Melancholic;
• phlegmatic person.

To each of the above types of personality there corresponds one pure color:

• Choleric chooses shades of red and pink;
• Sanguine - all shades of yellow;
• The melancholic strives for blue;
• Phlegmatic prefers green color.

Thus, Lusher was born color personality types:

• "Red" people are ambitious individuals, striving for new impressions and success;
• "Blue" strive for harmony and enjoyment of life;
• "Green" have a need to confirm their importance, for which they become real workaholics;
• "Yellow" try not to drive yourself into the frame, ready for anything new and unusual.

However, one should not think that there are "one-color people", in each of us there are many shades. Max Lyusher argued that the most harmonious are the individuals in whom absolutely all colors are present. And the best way to fill the missing gamma, he thought was the purchase of clothes of the right color. With the help of the wardrobe you can significantly harmonize your internal state.

Color test done with a TV

If you find it difficult to understand Lusher's tests, then psychologists advise you to turn to the settings of your TV. Pay attention to the color scale, depending on what color prevails, you can draw a conclusion about your status at the moment:

• The predominance of red indicates that you are very trusting, but are quick-tempered and aggressive;
• Yellow color tells that you look extremely friendly and have others around you, but in fact you experience stress and constant stress;
• The obvious predominance of green and blue shades reveals your shyness and weakness, but in case of danger you become extremely active and even dangerous.

Interest in Lusher's tests is caused by the fact that they allow to accurately reveal a person's state at a given moment, but for deep psychoanalysis it is necessary to study the meanings of colors more seriously.

Passion energy: red

In any person, red is associated with emotions, passion, boldness and activity. Red choose the nature, ready for extraordinary deeds, shocking and altruism. Reject this color, people who are afraid of conflict and prefer privacy. If a person is exhausted physically and emotionally, then he categorically rejects the red color.

Yellow color: the desire to be saturated with energy

People who prefer yellow to everyone else are usually calm, balanced and have many friends. They enjoy communication and like to attract attention. Yellow color is a kind of charging for the psyche, it gives the energy necessary for life. Categorically, pessimists do not accept yellow shades, limiting themselves in contact with the surrounding world.

Relaxing blue

All the shades of blue are chosen by people who need physical and mental rest, they quickly get tired and are receptive to a benevolent attitude. Deny the blue color of nature, which avoid relaxation and prefer a shocking environment.

Confident green

Green lovers are very energetic personalities, able to achieve their own and have a strong influence on others. Such people are very afraid of someone else's will and constantly assert themselves. Psychologists say that green is a kind of hidden power and energy, ready at any moment to manifest.

Egoism in orange colors

People who adore orange color, usually selfish, who do not think themselves without "spectators" and are ready to communicate round the clock to receive attention and recognition. But these people are very envious of someone else's glory and are capable of everything for her sake.

Nevertheless, orange color carries energy and feeds the body.

Black and brown: depression

If you are a black lover, then you should do a self-examination. Usually, people dressed in black, depressed, experiencing a crisis, not too self-confident and lack love for themselves. Brown color reveals the person who has already achieved everything in life and stands on his feet confidently, but indicates a profound exhaustion. It will further lead to depression. Psychologists argue that the concept of the rule excludes the choice of black and brown.

Pink color in psychology: the meaning

And what about the pink, because it was with him that we started the article? What does pink color in psychology? This shade is not as simple as it seems. The thing is that it is derived from red and white, so it simultaneously symbolizes passion, sexuality, tenderness, purity and trustfulness.

Positive qualities of pink color are tenderness, innocence, renewal, femininity. He calms and reduces aggression, and also expresses love. And the more tender the shade of pink, the more it is associated with various manifestations of love between partners. Pink color in psychology is considered feminine and fully corresponds to the energy of the beautiful half of humanity.

Negative properties of pink is thoughtlessness, the desire to live in order to show oneself, impermanence. Psychologists argue that people who prefer this color can easily betray and at the same time expose the guilty to another person. This nature is sensitive and dreamy, which are far from real life and are ready to adapt to others. But at the same time such persons are "on their minds", it is difficult to understand what lies behind the facade of their smile.

Fashion for pink color

Pink color began to conquer the catwalks in the thirties of last century. Then he took as the basis of his new collection designer Elsa Sciaparelli. Since that time pink has been triumphantly marching the world, gradually moving even into the men's wardrobe.

Although life in pink is more suitable for women, and a strong half of humanity is subconsciously feels, therefore rejects this color in their clothes and associates it with female frivolity.

Children and pink color

Pink color in the psychology of children plays a very important role. If you have a daughter, then you probably noticed that she is from the earliest childhood reaching for pink toys and clothes. Why do you think?

In fact, everything is simple - girls subconsciously associate pink with tenderness and defenselessness. It is surrounded by such toys and things that they feel calm and peaceful. Psychologists have proved that the pink color acts very favorably on children - it removes tension, reduces aggression, raises mood and raises attention. Therefore, if you have such an opportunity, be sure to decorate the nursery in pink colors. To do this, do not necessarily paint the walls and choose furniture of the appropriate shade, just make some accents in the form of sofa cushions, accessories and curtains. In a similar interior, you will definitely grow a real princess.

Therapeutic effects of pink

Pink color in psychology is considered to reduce pressure and heart rate. It helps to raise appetite, improves sleep and even restores digestion. Many people know the ability of pink to cheer up. For example, in one of the most criminal cities in India, the authorities repainted the facades of the houses in a nice pink color. And just six months later they marveled at the effect - the crime rate dropped by forty percent, and the population responded positively during social surveys about life in their beloved city.

It is known that sports locker rooms are often painted in pink to reduce the aggression of athletes after the competition. Beauty salons and spa centers also often use pink to relax clients in anticipation of the procedures.

Design in shades of tenderness

Psychologists say that all shades of pink in the interior are shown to people born under the sign of Pisces. In addition, walls of a shade of flamingos expand the room and seem to fill it with air. In such an interior you feel comfortable and comfortable, you want to relax and do not leave the room.

If your work is associated with stress and frequent travel, then decorate one room in pink. In such a room, you quickly abandon all the day's bustle and restore peace of mind.

Many women like pink very much, but they think that they can not afford to relax so much to choose clothes or accessories of this shade. However, psychologists advise to be sincere with yourself, so if you like life in pink, then do not be shy - take a step towards femininity and tenderness.