Fitness center: how to open from scratch? Where to begin?

Recently, various fitness clubs have become popular. And this is not surprising. This direction is developing rapidly. In addition, the fitness center is a good option for business. Where should I start? How to open a fitness center for the disabled, pregnant and for those who watch their bodies? Read about this in our review.

Since you can open your fitness center from scratch within a month, you should start by collecting documents and selecting a room. It should be noted that competition in this industry is small. You can enter into this business without much difficulty. To make the fitness center profitable, you need to choose the right place for it and make a business plan competently.

Features of business

What is a modern fitness center? How to open it and where to start? First of all, it is necessary to understand the peculiarities of this type of activity. A modern fitness center is not an ordinary rocking chair. All amenities for visitors should be provided here. If this does not happen, the institution will not attend. After all, many people want to practice their favorite sport in more comfortable conditions. Agree, no one will pay money for visiting a common room with simulators, where there is no shower and air conditioning. A modern fitness center should be equipped with innovative equipment.

To visit the institution, it is not necessary to rent large rooms where there is a swimming pool. Perfectly suitable room located in the sleeping area. Such a fitness center will be visited more often. It is enough to find a room with a total area of 100 square meters. The main thing is to find professional trainers and buy training equipment.

How much money do you need for a fitness center? How to open an institution and not spend too much? The cost depends on the location where the fitness center is located. It should be borne in mind that the premises rented in the city center will cost more. Such an institution will pay off within a few years, and you will not get profit during this time. It is for this reason that the room should be sought in the sleeping area. The cost of rent here is much lower.

Choosing the right room

How to open a fitness center for pregnant women and just for athletes and how to get a quick profit? As already mentioned, much depends on the room and its location. When choosing the right venue, the following points should be considered:

1. The fitness center should be located in a place convenient for visitors.
2. The room should be located away from competitors.
3. Choosing is worth densely populated areas, where there are many multi-storey houses with residential apartments.
4. The transport interchange is very important.
5. The room should be provided with a high-quality ventilation system, as well as there are bathrooms and shower cabins.

The premise acquired in the property is a better option than the rental one. How to make a more visited fitness center? How to open an institution and not burn out? Additional services, such as a sauna, will help here. Such additions have become very popular in recent years. Thanks to this service the restaurant will be popular. As a result, attendance and profits will increase.

Also, when drawing up a business plan, it is worth considering that more well-off customers will only visit that fitness center, where additional services are provided, for example, a bar, a solarium, cosmetic massage and so on. In addition, this will increase profits by another 30%.

How to choose the equipment

Since opening a fitness center is a costly task, you should choose not only the premises, but also the equipment. In this case, everything depends on the specialization of the institution. If you are planning to open a regular fitness center, then you will need the following equipment:

1. Trainers for bench press. The cost is from 24 thousand rubles and more.
2. Track running, costing from 16 thousand rubles.
3. The Smith machine. The cost is about 19 thousand rubles.
4. Equipment for developing the muscles of the breast. The approximate cost is 22 thousand rubles.
5. Equipment for the press - from 5,5 thousand rubles.
6. Stand under the bar and bench with a training apparatus for legs - from 4 thousand rubles.
7. The bench is horizontal. The cost of such equipment is not more than 2.5 thousand rubles.

In addition, it will be necessary to purchase more disks, dumbbells, barbells and so on. If the funds for the equipment is not enough, then it is possible to formalize it in leasing.

Additional expenses

Before opening the fitness center from scratch, you must provide for all costs and assess their capabilities. Do not forget about monthly payments. The list of costs includes:

1. Advertising.
2. Taxes.
3. Utilities.
4. Salary of the attendants.
5. Amortization of equipment.

To open the fitness center from the ground up, you should carefully approach the selection of personnel. Trainers should be experienced and highly qualified. Many visitors refuse to visit their favorite fitness center only because of disagreements with their personal mentor. This should be taken into account.

Profitability of such business

If at the opening of the fitness center you invested about 10 thousand dollars, and the cost of one visit is 50 rubles, then the business will pay back after 1.5 years. If the establishment is an elite level, then first of all it will take more investments. But, as a rule, the cost of one visit to such a fitness center is much higher.

As the statistics show, the profitability of such an institution is about 30%.

Is it possible to save

So, how to open a fitness center and what can you save? When starting a new activity, many are worried about how not to spend a lot of money. There are several ways that you can save on opening a fitness center:

1. Interior finishing. Often, visitors to fitness centers do not pay attention to what the walls and ceiling of the institution are covered. When decorating these surfaces, you can abandon expensive and high-end materials. It is enough to cover the walls and ceiling with ordinary paint. This will save a decent amount.
2. The equipment can be purchased more cheaply and not from well-known manufacturers. In addition, customers do not pay attention to the origin of simulators. However, the equipment must be of high quality and durable.
3. Advertising. If you are opening an inexpensive fitness center, then you will not need advertising on the radio or on television. It is enough to paste ads around the area, and also to make an attractive and bright sign. In addition, you can distribute flyers, as well as advertise on the Internet, social networks and so on.

What should not be saved?

To open a good fitness center, do not save on everything in a row. Otherwise, such a place will be visited by clients, and you will not receive any profit. On what is not worth saving:

1. On payment of employees. To work in a fitness center should only take those instructors who are highly qualified and have received appropriate training. It should be remembered that professionals will not agree to work for a small fee.
2. Equipment for microclimate. If the room is constantly stuffy, then customers will refuse to visit such an institution. That is why it is necessary to provide not only a high-quality ventilation system in the hall, but also to install special equipment to create a favorable microclimate. This will create a comfortable temperature in the fitness center.
3. Shower cabins. In a good fitness center there should be all the conditions for customers. It is better to install several shower cabins. In addition, for such premises it is worth buying expensive and quality plumbing. Such products are distinguished by their durability and pleasant appearance.

What documents are needed

So, how to open a fitness center? How to start and how to issue documents? First of all, it is necessary to clarify all the nuances. Making documents is a very important procedure. Since 2009, sports and recreational activities are not subject to licensing. This may be required to provide medical services.

To open a fitness center, you need to register as an individual entrepreneur. This is required for the payment of a single tax. At the same time, it should be borne in mind that many customers are slow to attend fitness centers opened by individual entrepreneurs. As a rule, they only issue subscriptions for legal entities. In order not to pay huge amounts in the form of taxes, you can register LLC.

As a result, all coaches are registered as individual entrepreneurs and must pay a single tax. The room is rented to them on a sublease basis. It is worth noting that beginning entrepreneurs may not pay income tax for several years.

Where is the starting capital?

You decided to open a fitness center. How to open an institution of such a plan, if there is no start-up capital? To enter the market of sports and health services, considerable financial expenses will be required. Many start-up entrepreneurs who do not have free cash are eager to open their own business without money. But not everyone knows how this can be done. In any case, you will need an initial capital. Where can I get it? You can apply to the bank and get a loan.

It is worth remembering that the fitness center, open from scratch, pays off for several years. In addition, an individual entrepreneur can attract private investors to his business, who aspire to raise their image.

What in the end?

Since opening a fitness center in the basement - not the best option, will have to look for a more comfortable room. It is worth noting that for the establishment of such a plan requires a well-ventilated and illuminated room, equipped not only with simulators, but also a sauna, shower cabins and, preferably, a massage room. To open such a fitness center will require about 40 thousand dollars. Similar institutions pay off within a year. After that, the profitability of the fitness center depends on the number of regular customers, the availability of additional services, as well as on the price policy. Of course, not everyone can open a good club. The income of a small sports hall per year is from 1 to 10 thousand dollars.

In conclusion

It is worth noting that the fitness center is a popular and rather promising service for residents of not only big cities, but also small settlements. Among the advantages of this type of activity, it is necessary to allocate ample opportunities for the development of such a business, high and stable demand, low level of competition and so on. The only drawback is the large initial capital necessary for opening a fitness center and purchasing equipment.

With a correctly and competently drawn up business plan, profits will start coming in a few years. After a while you can create a whole network of fitness centers. This will bring even more profit. In addition, you can expand the existing institution. To do this, you can increase the list of additional services. Ideally, the fitness center should have a bar, an aerobics room, a massage, a manicure and pedicure, shaping, fitness, a solarium, and a room for training with pregnant and disabled people.