Food and drinkCoffee

Coffee Paulig: description and reviews

Fans and specialists are well-known for the famous Finnish coffee Paulig. Among numerous brands and brands it does not last.

Product History

Each product has its own history. And in this coffee Paulig - not an exception. It all began in 1876, when no one known Gustav Paulig came from Germany to Finland. To maintain a family, it was necessary to have a job in hand. In those years, the country was just emerging industry, so the main occupation was trade. Focusing on the spot, the enterprising German began to purchase food from abroad and sell them in Finland. Basically it was groceries and colonial goods: cognac, port wine, salt, spices, flour, coffee and others.

Things went well, and Paulig even opened his office in the capital. But the usual sale with delivery was not enough for him. As an enthusiast, he decided to excel - to make sure that his goods were recognized. It was then that the first logo was printed on the packages of Paulig green coffee that he was selling - the capital letter R. And when in the beginning of the twentieth century the Americans invented a unit for roasting grains, he immediately opened a shop in one of his warehouses, where he put this process on industrial tracks. Since then, Finnish housewives could no longer waste time, and immediately buy coffee beans, ready to eat.

Planned growth

Nowadays, Paulig coffee has become a familiar item on the shelves of many stores in the world. Now this is no longer an ordinary package of fried grains with a modest logo on the package in the form of a letter P, enclosed in a strict diamond. Over time, the company grew and significantly expanded its range. From the very beginning of its existence, the company's policy was aimed at meeting the growing needs of the population. The first steps were delivery to the house on request. Then the Paulig enterprises were the first in Europe to indicate on the packaging the date the goods were packed. In the future, technologists improved production in such a way that it was possible to regulate the processing of products. This allowed to produce coffee with different degrees of roasting. In addition, taking into account the peculiarities of consumer demand, new types of packaging have been developed . As a result, coffee ground and in grains appeared. This made it possible to create a healthy competition for the most powerful and well-known companies in the world.

Natural product

At all times, coffee beans were the most popular. In the rest everything depends on who will cook it and how. Now there are many different ways, but earlier the question was somewhat different. The drink was made using exclusively the Turkish. Therefore, the fundamental factor of quality was the grain itself. Here the company Paulig can give the buyer a guarantee, as it uses only one hundred percent Arabica with its rich classical taste and astringent aroma. The sale comes packs weighing 200 grams to 1 kilogram with 3 and 4 degrees of roasting. Using modern technologies, the company mastered the production of different types of coffee beans. Among them: Classic, President, Espresso, Mokka, Extra, Arabica, For Turks, Paula and others. Each of them has its own characteristics and indicators. But there is only one thing that unites all of them: excellent quality and excellent selection of coffee blends. Experts have taken care of that each buyer could find in a rich product line exactly the one that he likes.

Beginning of the legend

The very first product of the famous company from Finland was coffee Paulig Arabica. For its production, selective raw materials, brought from the countries of Central and South America, are used. Here, this culture is especially popular, and the local population knows about it. Still green grains are supplied to Scandinavia, where their subsequent processing takes place. Successfully matched composition allows to get a product, which after brewing turns into a wonderful drink with a unique aroma. Its velvety taste is rich in shades, among which soft sourness and notes of chocolate prevail. After a cup of coffee, a person feels a surge of vivacity and confidence in their abilities. This product is produced in two types:

  • In grains,
  • ground.

In addition, it differs in roasting: medium and dark. On a standard scale, they correspond to levels 3 and 4. This gives buyers the right to choose the strength of the product. And three kinds of packing (250, 500 and 1000 gram) allow to get the necessary quantity of the goods.

Opinion from

Over the years, people have learned to understand the quality of products. This need is dictated by time. After all, there are so many similar goods around, and one must be able to find the best among them. This probably explains the growing popularity of Paulig coffee in recent years. Reviews about it are usually positive. This is understandable, because the brand, which for almost 150 years firmly holds its position in the market, can not have to itself another relationship. Buyers evaluate absolutely everything, therefore opinions usually develop on the basis of all criteria.

Especially noted is the quality of coffee beans in the package. They are always matched to a surprisingly equal size and uniform roasting. Among them, there can be no burning or green. This is followed closely by quality control specialists. The taste of this coffee can satisfy the needs of the most capricious gourmet. Soft and gentle, it is at the same time rich and invigorating. Its enveloping aroma with different notes and shades can not leave anyone indifferent. Save this wealth allows the original packaging with a strong clasp, which is also very popular with customers.

Exclusive option

Particularly noteworthy Paulig Mokka. He is often sought by the views on the supermarket shelves by those who choose the product at a price. Surprisingly, in Russian stores the price for a package of such coffee is incommensurably small in comparison with other brands. Perhaps this is a marketing year. But some buyers believe that behind all this lies the usual deception. It is interesting that the grain in the bags is not exactly like Arabica. They have a more rounded shape and smaller in size. Under such a description, Robusta is more suitable. Perhaps this is a mistake. The main thing is that as a result, everyone is absolutely happy with the drink that is obtained from them. The richness of the fragrance and a wide range of flavors are certainly present in every throat of the wonderful Mokka. In addition, this coffee is produced in four types, which correspond to different methods of brewing:

  • ground,
  • "For the Turks",
  • In grains,
  • "For brewing in a cup."

In any case, after preparation, a fragrant strong drink with a long aftertaste and guaranteed pleasure in each cup is obtained.

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