HealthQuit Smoking

Bond - cigarettes, which could not be

Bond - cigarettes, whose name has long been heard in more than fifty countries. And all the famous James Bond has nothing to do with them.

Simple story

Each product necessarily has its own story. Some appear on the market as a result of a scientific discovery or the marketing process of the manufacturer, while others are by chance. Bond - cigarettes, which most likely belong to the second of these groups. The story is simple and straightforward.

The famous owner of the company, Philip Morris, had several tobacco shops. The goods enjoyed a good demand, and trade went on as usual. In the shop you could buy everything: from cigarettes that appeared in the middle of the 19th century, to cigars and pipe tobacco. One of the admirers of Morris's products was King Alfred, who at that time ruled Belgium. To somehow express his sympathy, in 1902 he ordered the store to be proud of the royal boutique. And since there was a commercial space on the street called Bond Street, the first cigarettes also became known as Old Bond Street.

Since then, their triumphal procession around the world began. For many and now Bond - truly royal cigarettes.

World Recognition

Philip Morris as the owner of the company did not seek to create some exceptional or unique product. His goal was to convey their products to the broad masses. In fact, "Bond" - cigarettes, which were originally targeted at a simple average person with an average income. They had to be a good combination of excellent quality and affordable price. And it happened. They quickly learned about the new product abroad. Especially popular cigarettes of this brand began to be used in developing countries. For them, "Bond" was the only opportunity to join in something foreign and quality. After all, cigarettes such as Dunhill and Camel were simply too expensive for people, and here it was possible to smoke good tobacco for a small price.

Later, somewhere by the 1950s, the manufacturer completely changed the look of the pack. On the shelves appeared "Bond" in the customary for the buyer's solid packaging, which further increased its competitiveness in the market.

Some details

The beginning of the two thousandth years was especially successful for the brand Bond. Cigarettes, photos of which flaunted on bright booklets and did not leave the TV screens, gradually won their audience.

They were recognizable and loved by many. And the reason for this popularity was that the product most harmoniously combined the three most important components:

1) Tribute to age-old traditions and quality. The status of the manufacturer and decades of technology did not allow it to produce unworthy products. And the royal coat of arms on the package to much obliges.

2) Style. Cigarettes of this brand are distinguished by a wonderful aroma of tobacco and soft smoke, which in the process of smoking does not cut your throat.

3) The price that is available to anyone who wants.

All this together allowed the famous brand to be a recognized leader for a long time. However, after the production license was purchased by tobacco companies of other countries, the situation has changed slightly. For example, the "Bond" of the Russian production quality is noticeably inferior to the original. Perhaps this was the reason that many smokers with experience in due course completely abandoned this type of cigarettes.

Poor choice

Among the famous western brands in Russia the most popular is Bond. Kinds of cigarettes of this brand, however, do not indulge the user with their variety. At first there were only three of them:

1) Bond Street Red;

2) Bond Street Light;

3) Bond Street Super Light.

Later, their lineup was supplemented with products of the Bond Street Special line (Reach, Mild and Fine). True, since 2008 they have already stopped producing.

To a mass buyer in our country they are better known as:

  • Bond Classic Selection;
  • Bond Special Selection Light;
  • Bond Fine Selection Super Light;
  • Bond One.

Then came the packaging with thin cigarettes:

  • Bond Superslims Gold;
  • Bond Superslims Silver.

In the sale of goods came the blocks of 10 packs, each of which was 20 cigarettes. The difference was only in the characteristic design of the package and the content of the main controlled elements: tar and nicotine. These cigarettes were rightfully considered a premium product. It is a pity that now they can only be remembered. According to informed sources, since 2009 the product has been completely discontinued.

Product Reviews

Many smokers are familiar with Bond cigarettes. The reviews of these people speak eloquently that the product is simply ideal for its price. In this originally was a chip maker itself. He did not try to compete with the giants, but simply offered the average buyer a quality product. After the fall of the "Iron Curtain" our country also received such an opportunity. It was considered even to some extent prestigious to smoke tobacco, which the Belgian monarch highly valued. Cigarettes attracted a pleasant aroma and delicate taste. Anyone could choose the right option for themselves. It was quite sufficient to have a poor choice of varieties and species.

However, after the copies appeared on sale, which indicated that the goods were manufactured in Russia, the desire for buyers was diminished. All unanimously insisted that the "Bond" was no longer the same. The taste of cigarettes became empty, and the aroma disappeared altogether. Probably, the reason for everything was poor quality tobacco or inability to process it. But this already speaks more about the level of the company, which undertook such a difficult task as the release of a product with a world-wide name.

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