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What is a teaser network, and what is done with it?

In translation from English, the teaser means "teaser", "zavlekalochka." This type of advertising is an ad that is shown on the network in order to attract the interest of users. In this teaser advertising does not show the product itself, but only stimulates the desire to click on the image and learn more information. Most often, it is used by advertisers when launching a brand-new product or service to create intrigue.

What is a teaser network?

Teaser network is an intermediary between the owner of the site and the advertiser. How it works? Suppose an advertiser wants to place teaser advertising, and he has a specific budget for buying traffic for his site. Of this amount, one part goes to the portal where the teaser is located, the rest is paid to the intermediary, that is, goes to the teaser network. The network is engaged in providing the right platforms for placing advertisements. In addition, if necessary, it can assist the advertiser in creating additional materials and setting up teaser advertising.

Do not know what a teaser network is and how it helps? Carrying out an advertising campaign through a teaser network, the customer can not worry about how and where to promote his products on the Internet. All these issues are taken over by the traffic exchange. In addition, the partner network fully controls the flow of funds and the effectiveness of advertising on other sites. Directly these factors help to make profit to advertising platforms and to attract traffic to goods and services to advertisers.

Tizernye showcases

Today teaser networks offer different characteristics when setting up an ad unit :

  • Visual settings;
  • The choice of format, theme, scale.

To evaluate teaser ads of any advertising network, you can watch their content in the window, a certain teaser.

Showcases teaser networks - a selection of various off-line, twisted on it at the moment. Looking through the window, you can determine which services or goods are now relevant, and evaluate their design and creativity. The lower the CRT teaser, the lower it will be located on the page.

In addition, after analyzing the showcase, you can determine which topics are interesting in this teaser network. First of all, you need to see which topic has the largest number of ads, and secondly, which teasers are located at the top of the storefront.

Teaser traffic

The most successful way to promote, for example, news sites, is teaser advertising, from which literally tons of traffic goes to the site. This is because the cost of contextual advertising for such large-format sites is very high, in addition, news teasers are very attracting users.

For most people, news and events are interesting on their own, and if you still wrap them in an attractive teaser, the result will certainly be. That's why news sites can make good progress with this kind of advertising. It's always possible to attract traffic through the teaser network to your own portal without any special efforts, without paying huge amounts for shows and transitions.

In addition, in recent years teaser advertising is trying to give the maximum "themability", placing only those advertising teasers that fit the direction of the site. For example, if you are a female website, your ads will not be posted on the car portal. This approach allows advertisers to increase the effectiveness of an advertising campaign on the Internet.

How to choose a teaser network

Do not know what a teaser network is and how to pick it up? The main factor for earning an advertising campaign on the Internet is a well-chosen teaser network, which performs its work qualitatively. In addition, you need to pay attention to the following points:

  • Advertising without viruses.
  • A large number of advertisers.
  • The ability to customize the design of teasers (so that it suits the design of your site).
  • Different methods of payment.
  • Convenience of work with advertising.

The best teaser networks

First of all, it should be noted that the best networks do not happen: what is good for one, it can be bad for another. Before you start working with any network, it is worth to study user feedback, and then check everything on yourself. Your opinion may not coincide with the others, because there are many factors that are related to the time. Today, this is the number one partner, and tomorrow everything can change a lot.

The next important factor is the content of the portal. For one site teaser advertising is ideal, another may not bring any revenue.

So, you need to try all the popular teaser networks, reviews about which are good, but not all at the same time. Arrange four teaser blocks of different organizations and analyze the result for two to three months. Pay attention to the location of the block, the ratio of conversions and earned rewards. The most unpromising network is replaced with another, fixing for yourself the result for a set period. It is possible that the next network will work even worse. Through trial and error, in time, you will find the "golden mean".

Teaser networks

There are a lot of partner networks, and it's quite difficult to deal with them at first. For an example, let's get acquainted with some of them:

  • "Teasernet". This is the most popular system in the rating of teaser networks, which is liked by many for the following reasons:
  1. The number of settings for displaying teasers. You can easily customize the teaser for the design of your site, while immediately showing how it will look on the site.
  2. Traffic at a bargain price.
  3. Payments are made on "WebMoney" and on "Yandex.Money".
  4. The opportunity to earn a good income.
  5. There are detailed statistics.
  6. Different formats of advertising campaigns.
  7. Filter. Owners of advertising platforms can filter out "shocking" and superfluous advertising.

Women's theme

  • "Thither." Perfect for ladies, because:
  1. Accepts women's portals aimed at runet, with a significant percentage of traffic from search engines, otherwise the site will not be allowed to this system.
  2. You can collect good traffic teaser network for projects.
  • "Ladykash". Teaser network of women's subjects, which has the following features:
  1. Payment for clicks.
  2. Accepts portals with traffic not less than 50 people per day.
  3. It has an attractive and interesting design with simple functionality.

General topics

  • "Body kit". A good analogue of "Tyzernetu" with its features:
  1. Help with setting up teaser advertising.
  2. Settings. In every advertising campaign you can set a different cost per click.
  3. In addition to teasers, you can use banner and contextual advertising, clicker, messenger.
  • "Adlabs". Another good partner with its advantages:
  1. Excellent debugged filtering system.
  2. Careful moderation system.
  3. Excellent quality of advertising teasers.

Of course, not all teaser networks that exist exist. And if for some reason you are not satisfied with the above-mentioned partners, then you can easily find other services.

So, now you know what teaser network is, how to choose it, so that an advertising campaign on the Internet is effective. In addition, do not forget that the teaser network can help you save time on creating advertisements. And also it will be useful to owners of Internet portals, which can make good money with this type of advertising.

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