Sprinters and marathon runners of the fashion world: "Jimmy Choo" and "Loro Piana"

In any sphere of life there are heights that many talented, creative and hardworking people dream to achieve. Many dream - it is obtained from the elect. But is it long way to the heights of the fashion world?

It happens in many ways - but the result is the same: a segment of luxury fashion is difficult to imagine without some brands. Clothing «Loro Piana» and shoes «Jimmy Choo» among them. For customers who do not want to be satisfied with something average, but require only the most qualitative and tested, these names are not an empty phrase. Celebration, red carpet, elite resort or office of the top manager - that's where you can meet these brands.

Long way - great result

The path of the Loro Piana brand began almost a century ago - the year 1923 speaks volumes. Yes, and did not deal with amateurs, since the 19th century the family traded in fabrics and Pietro Loro Piana only expanded the scope of activities, having founded a weaving factory. The fabric made from elite wool grades immediately began to enjoy success, because the raw material was Kashmiri wool of the highest quality and merino wool of New Zealand and Australian sheep. Go to the world level was in the 70's, when the brothers Loro Piano - the third generation of the owners of the company, decided to create a line of expensive and high-quality clothes for sailing, which were fond of themselves. By the 90s, Loro Piana's clothing became an empire of fashion. It was in the 90's that the line of ready-made garments from Loro Piana branded fabrics was launched.
Today, the brand produces elite clothes from fabrics produced in its own factories. The credo of the company - the raw material for the fabric should be of the highest quality. The elite wool of the sheep of Mongolia and China, Tasmania and New Zealand, goat Kashmir, alpac is processed using the most advanced technologies. There is also an exclusive - wool of Peruvian vicuña, cashmere from goat's goat, a fabric made from lotus fibers. In addition, shoes, bags, accessories, interior items offered by the company are also designed for the most demanding consumer. The top class is about this brand!
The idol of all women of fashion - Asian skipper Jimmy Chu
Could the shoemakers from the third world country - Malaysia - have thought that their son would not only continue the craft of his ancestors, but also make him a high art? Having paid only the first year of training at the London College of Fashion, they did not lose. Already in his twenties he opens his own footwear production in east London, and so succeeds that among its first eminent clients is Lady Di himself - an icon of style and a great fan of beautiful shoes. The success of the brand was not accidental - shoes made by hand from the best leather, besides it was distinguished by its exquisite design.
A new stage in the development of the brand - 1996, when the editor of the London "Vog" Tamara Mellon, having believed in the talent and lucky star of the Asian designer makes a contribution to his business. Jimmy did not disappoint. In just 10 years, the brand "Jimmy Choo" has become a cult brand. Red tracks can not be imagined without legs, shod in shoes, which have become a symbol of elegance. But shoes - that's not all. Elite bags, accessories, perfumes - this brand is all right!