BeautyCosmetics

Cosmetics "Cheap". Customer Feedback and Working Methods

Israeli cosmetic company Hlavin was founded in 1973, and its products have proven themselves from the best side. However, this does not apply to DeSheli, the new corporate brand that appeared on the Russian market in 2010. And it's not even in the cosmetics itself, which, like any other, one person can go perfectly, and the other can cause allergies. It's all about the way it's sold. Cosmetics "Cheap", customer feedback about which will be discussed further, was specially designed and manufactured for the purpose of its further sale not through Shops, and the method of direct marketing. Currently, this product is actively distributed in six countries, including Russia, but the manufacturer's plans include the conquest of the whole world. Perhaps this is not bad, because the company "Cheaper", reviews of which are very ambiguous, positions its cosmetics as natural, manufactured by innovative technology and containing some "smart crystals" that rejuvenate the skin very effectively. In addition, the company assures that it does not test its products on animals and does not use components of animal origin for its production.

So why is it considered that the cosmetics "Cheaper" - a divorce? Most likely, such a belief is due to the unrealistically high price of this miracle-suitcase, as well as too aggressive marketing. Perhaps, the manufacturer also provided for a special approach to potential buyers, giving an opportunity for all comers to purchase a free spa procedure and to test the effect of cosmetics on themselves. But it's far from the fact that the domestic representatives of the company did not make their know-how in the way of sale. Similarly, it is not a fact that cosmetics "Cheaper" (reviews of customers about it are found both positive and negative) actually costs so much for how much they are trying, literally, "vparit".

How does this happen? Once you call on the phone and offer to visit a free spa procedure that promotes rejuvenation. In this case, the interlocutor from somewhere knows your name, first name and patronymic, and convinces that the phone number in the cabin left by someone of your friends. Next is a detailed description of all the delights of the proposed procedure, and if you agree, you voice the address of the salon and ask to take your passport with you. They explain this necessity by the fact that they are supposedly recording visitors, and they will be able to make sure by your passport that you are really you. As soon as you come, you are welcomed, escorted to a separate room and entrusted to an ostensibly experienced cosmetologist, who starts telling you with horror what kind of bad skin you have and how you need "Cheaper" cosmetics. Customer feedback on the funds of this company are very diverse. Someone says that the products are beautiful and worth the money spent on it. Someone complains that after using these miraculous "clever" creams, the skin worsened. And some did not even dare to print the purchased suitcase, because suddenly they realized that they do not need cosmetics, which costs almost 50 thousand rubles. They had one desire - to return the purchase and take back their money.

So what happens after the completion of the free spa procedure, during which only one half of the face is processed by the company's products (in order to compare it visually with another, untreated half)? And what happens is that you are offered to immediately buy these funds. Time to think is not given. If you can not buy right now, then you can apply for a loan (that's what your passport really was for). The contract is concluded directly in the salon, but with which bank - is unknown. And people who are in euphoria from excellent service (and, in fact, zamylivaniya brain), sometimes do not understand that they just climbed into the debt hole. They understand this only when they come home, but, unfortunately, the matter is already done, and it is not always possible to return money. There is even a version that cosmetics "Cheap", customer feedback about which is very controversial and most often negative, contains a component that causes a light euphoria, and managers and beauticians, talking about the product and imperfections of your skin, use hypnosis. All this is done to sell you cosmetics, which, most likely, actually costs several times cheaper and has exactly the same properties as any other product that is sold in regular stores. So be careful!

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