Business plan for a confectionery: business from scratch. What to consider?

Surely everyone would like to start their own business, but does not know where to start. Of course, you need to determine the direction or scope of activities, because this completely depends on the future profit of the enterprise. It is more reasonable to start entrepreneurship in the sphere of food production, because it is in demand regardless of the season and is not afraid of the economic crisis. For example, you can make a business plan for a pastry shop, as recently it is a very relevant idea for a beginner entrepreneur.

Where to begin?

Any business begins with careful planning, do not rush, because if you act haphazardly, the result may not justify the expectations. That is, you need to sit down and draw up a clear and detailed business plan for the confectionery, describe the stages of the project implementation, anticipate possible risks, and create a step-by-step instruction for yourself.

It should be taken into account that business should start small, gradually develop and expand, so do not initially plan global plans. For example, you should immediately choose the format of the institution, it can be a street kiosk, where there will be mini-production and sale of products, or it is more reasonable to draw up a business plan for a café-confectionery, which, however, depends on the available start-up capital.

Market analysis

A new enterprise must be competitive and in demand. Therefore, the first task of the entrepreneur is to find out how many similar institutions work in a particular city or region, how much they are in demand and meet the needs of buyers. Does it make sense to open another confectionery and how will it differ from competitors? That is, you need to conduct your own marketing research.

If competition exists, this is not yet an excuse to abandon the project, because every entrepreneur has strengths and weaknesses, they should be identified and improved. In addition , there are a lot of ideas related to the production of confectionery products - here the event depends entirely on the imagination of its organizer. After all, you can start with a mini-bakery, and soon after that make up a business plan for confectionery production, what's the difference is quite large.

Choose a place

Presumably, the services of the confectionery will be used by schoolchildren, students, office workers and so on. Hence, it is wiser to choose a place so that as many people as possible pass through it. There are a lot of options: the central streets, train stations, subway stations, shopping centers, squares.

It is necessary to pay attention to the competition, if the confectionery production already works nearby, then it is worth to look closely at how much it is in demand, to the assortment and other small things to do even better. And if there are several competitors, and all of them work together in the market for a long time, then surely one should also think about implementing their business plan for confectionery products elsewhere.

The room

The area depends on the format of the establishment and the scale of production, for example for a cafe where products will be produced and sold, enough 156 square meters. M. If it is a small shop with confectionery produced at different enterprises, an area of 30 square meters. M will be enough.

Do not forget that the sanitary and epidemiological service puts forward strict requirements to the premises. The main points are the availability of communications: water supply, sewerage, electricity and ventilation. The decoration of the room must be made in such a way that it can be easily treated with antiseptic solutions, for example, it can be ceramic tiles.

Equipment

Equipment confectionery directly depends on its range and specialization, if, for example, the products will be fully supplied from other industries, then it is enough just to equip the sales point with shelving and refrigerators. If the enterprise assumes a full cycle of production, then it is necessary to take care of the purchase of bakery equipment, which will cost much more.

There is another option - it's a business plan for a confectionery shop where products will be produced and delivered to different retail outlets, there will not be a need to look for a room in the city center and can be located on the outskirts, which will be much cheaper.

The cost of the equipment depends largely on the manufacturer. The most expensive of them are produced in Europe, they are the most high-quality and durable. Cheap equipment can be purchased from Chinese masters, but its quality can not be said. The best option is equipment of Russian production, average in price and quality.

Registration Questions

For one co-founder of a small confectionery shop or production it is enough to register as an individual entrepreneur. If the company has several co-founders, or in the future, expansion and opening of branches is planned, then a limited liability company should be immediately registered.

Since the enterprise will be connected with public catering, it is necessary to have a work permit from the sanitary and epidemiological service. But at the time of inspection by the SES staff, the premises should be fully equipped and ready to work. In addition, you need permission from the fire department.

Range

Making a business plan for a confectionery, you need to take care of the assortment in advance, because there is no limit to its variety. It can include: donuts, cakes, cakes, burgers, puffs, sweets and much more. At the initial stage, you can specialize in something specific, for example, make on-site donuts with different fillers. Over time, the range can be expanded depending on customer demand.

In addition to confectionery, you can offer customers drinks, such as coffee, tea, juices, lemonades. Also the sale of ice cream, snacks, chips, chewing gums is welcome. In general, do not confine oneself to confectionery products, the wider and more diverse the assortment, the greater the target audience can be attracted.

Financial plan

The main question of any businessman: "How much money you need to invest and how much you can earn?" Here you need to carefully calculate everything to the smallest detail, making up a business plan for a pastry shop, bakery or cafe.

Main expenses:

1. Organizational issues and registration.
2. Rent or purchase of premises, repair.
3. Purchase of equipment and furniture.
4. Hiring, training and remuneration of staff.
5. Advertising.
6. Purchase of raw materials.
7. Other expenses.

The amount of starting capital starts from 30 thousand rubles - this is a minimum, since the required investments can reach several million. If at the initial stage there are not enough personal funds, then there is no need to rush everything to save, it is better to find an additional source of financing. There are several options: investor search or bank loan. In the first case, the entrepreneur will need a clear business plan for the confectionery with expenses and incomes, which confirms the profitability of the enterprise. In the second - an impeccable credit history and property on bail, because young businessmen are given loans reluctantly.

The profitability of an enterprise depends on many factors, and first of all on the demand for products. It is worth noting that even a small confectionery located in a good location can bring several hundred thousand rubles a month if it is properly organized.

You also need to take into account that the risk is not to make a profit at all and not to recoup your expenses there is always. Therefore, the reserve should have a strategic plan of action in case there are problems and they must be immediately eliminated.

The above is only an example of a business plan for a confectionery, in practice there will be a need not to once again subject it to correction. We must clearly set a goal and look for ways to achieve it. It does not matter how much the document will be and how it will be compiled, because first of all the plan is needed for the entrepreneur himself to coordinate the actions and allocate time.