New word of the domestic car industry: Lada Jeep

Most people brand Lada is associated with something Soviet, obsolete and certainly not fashionable or modern. But last year this company made a real revolution, releasing (so far only on the domestic market) Lada-Jeep-X-RAY car.

History of creation

Why is this SUV so dramatically different from all previous models? The answer is very simple - the design of the model was developed by the famous Steve Mattin, who spent more than nine years working for such major companies as Volvo and Mercedes.

Why an SUV? This, too, is a very simple and logical explanation. According to the conducted researches, the most dynamically developing types of cars are now "SUV" and "SUV".

The origin of the name "Lada-Jeep-X-RAY" is associated with the design of the car, or rather - with a combination of the grille, headlights and air intake. Falshradiatorny grating and inclined lights form an absolutely clearly visible contour of the Latin "X" - the first letter in the name of the model.

Exterior design

Outside, the Lada-Jeep has smooth and dynamic body lines inherent in city cars. The large volumetric emblem of the VAZ located on the radiator grille is well highlighted . Unlike previous models, it was executed large and brightly, which means that the company itself ceased to "feel shy" of their works.

In addition to innovative design, the new Lada-Jeep also has several parts reminiscent of previous models: a hood in the shape of a shell, thin and long turn signals located above the headlights - these features make the car look like the legendary Lada 4x4 SUV.

Interior design

Lada-Jeep is designed for four people, for which separate seats are installed. An excellent design move is a panoramic roof, which gives the salon an extra sense of spaciousness.

The instrument panel is executed very qualitatively. Here you can note the speedometer, which is clearly distinguished in comparison with other devices - it is a hint that the car is fast and dynamic. Some details, for example, hidden LED lighting, give the car a somewhat futuristic look.

Present and controversial points, which include the English language interface. Perhaps this is done to export the model to the world market, and perhaps just a tribute to fashion.

The target audience

According to the management of AvtoVAZ, Lada-Jeep 2012 is designed for young and middle-aged people who lead an active lifestyle and combine city and country trips. Such a wide range of applications of this car is due, on the one hand, to the "urban" forms of the model, and, on the other hand, good off-road qualities that are provided by high ground clearance, small body overhangs and large wheel diameters.

End view

Despite the fact that the presentation Lada-Jeep looked more than impressive, the serial models will not have such a chic look. In addition to some functional, the bend in the doorway will be removed. Manufacturers explain this by the fact that each bend requires a lot of additional costs, which greatly affects the price of the machine.

Therefore do not run to buy this model, as soon as you saw it in the picture - it is quite possible that in the serial version it will look not so exotic.