How do I find out the site's TCI? The rise and fall of the thematic citation index

TIC is an important indicator for an Internet resource. We will analyze in detail how to learn and verify it, consider the reasons for the fall of the index and the measures necessary to raise it.

What is a TCI

The thematic index of citation is an indicator of the search system "Yandex", indicating the authority of a certain Internet resource, which consists of the number of sites referring to it of a similar theme.

The concept came from the field of natural sciences. In this sphere it performs similar functions - it determines the credibility of one or another author, consisting of the number referring to his scientific work of researchers, the number of citations of his work.

A similar system is used in another significant search engine - Google. It's called PageRank. Its criteria, which determine the value of the resource, are somewhat different.

TIC and Yandex

As for "Yandex", here TCI is the starting point for ranking Internet resources in the catalogs of the system. It takes into account not only the number of external links, but also their significance. For a scientific resource, links to thematic blogs and websites will be higher than those indicated in the entertaining discussion. For this search engine is characterized by a monthly update (update) of the database, which sometimes significantly affects the index.

In addition to TCI, there are also the concepts of IC and VIC (weighted IC). A common citation index is the total number of external links to a resource, and a weighted index is an index that takes into account the authority of the referees. For site optimizers, only TCI is available.

How to find the site's TCI

To find out the TCI of a site, it is enough to go to "Yandex.Catalog". The indicator will be listed immediately after the description of the resource. For example, TIC 1100. The relevance for the search engine has all the resources, the index of which exceeds 10.

How can I find out the site's TCI yet? The components of the "Yandex" elements ("Traffic jams", "Music", "Disk", "Weather", "Mail") contain a special web indicator that reflects this characteristic on all significant sites.

Checking the site's TCI using the button

You can also check the site's TCI with the help of a special button for indexing "Yandex", which any resource can freely use if desired.

The system offers a special code that the source creator can only place in the html-encoding of its page. The numbers inside the icon will show the current resource TCI for all of its visitors. This is a quick way to tell how to find out the site's TCI. Sources with a high index usually insert this button on the main page.

Enhancement of the thematic Information Center

The question: "How to raise the site's TCI?" - Many owners of such resources are asked. Let's imagine at your choice both free and paid methods:

1. Forums, social networks, blogs. These resources when you create an account in your personal data allow you to specify a link to your site. For "Yandex", as for any other search engine, only indexed "links" are important, not closed with nofollow and noindex tags. However, many forums and blogs are so spammed that they block the possibility of placing such links. The solution is one, and it is rather laborious: manually check the thematic sites for the presence of indexed "links" in comments, discussions and forums. If the result is positive, register and post a link to yourself.
2. Dofollow blogs. This is an old lifhak from the category "How to raise the site's TCI." It is enough to find in the search engine blogs that allow you to leave in the comments indexed links to your resource. However, in order to combat spam, many records are deleted. To the moderator left your comment, the latter should be useful, interesting and detailed.
3. Interchange. Find in the catalog resources of your subject with similar indicators of the index (how to find the site's TCI, you already know), offer them a mutual exchange of links to each other. As a rule, 10-20 "partners" are enough to increase the index.
4. Articles in catalogs. Many site optimizers distinguish this method. In popular directories there is a fascinating useful article with a link leading to your resource. Try after that check the site's TCI - in most cases, the indicators are very encouraging.
5. Buying links. If you resort to this method, use only trusted exchanges, otherwise this method can harm your site.

The causes of the fall of the TCI

Why did the site fall? Possible reasons:

1. Buying links to non-topic resources. "Yandex" can reject them as an artificial increase in the reference mass.
2. You were among a large mass of buyers of "links" on a site. If the information about this not quite honest way to increase the TCI "merges", then all buyers are waiting for the consequences in the form of a decrease in their citation indexes.
3. Your resource is not accompanied, you stopped updating the content, there are failures in the hosting.
4. High concentration of external links directly on your site. If you are keen on selling links on your site or using direct links to other sites in articles, this is a worthy cause of the fall of the TCI.
5. Periodically check the signs of life of resources that once placed indexed links to you - if they themselves or "links" to you are deleted, then this also affects the index.
6. News in the system of ranking of sites by the search system.
7. "Yandex" "banned" your resource: the over-optimizability of texts, overregulation, non-unique content, pop-up banners, materials "18+". Indicators of TCI in this case can generally fall to zero.
8. Failed. Quite a rare reason. In this case, the indicators are restored the next time you update the "Yandex" database.

How to find out the site's TCI, how to improve it and how to avoid its sharp fall are important topics for any optimizer or resource owner. After all, this index - not only an indicator of the authority of the source, but the figure on which the ranking of sites in the search engine catalogs is built.